This is one article in the series of InfoPreneur Secrets which discusses tips, tricks, techniques and secrets to be a successful info product creator and marketer. This article will discuss how to effectively use forums to market and generate sales for your info product.

To a ‘normal’ person, forums are seen as communities of like minded people where they can debate, discuss and chat about their interests. To an internet marketer, forums are seen as a powerful marketing resource where targeted prospects can be hunted down and encouraged to invest in their info product.

Forums are fantastic marketing tools, but only if used properly.

Forums should not be abused. Spammers will get no success. Marketers who contribute value and real information will reap the rewards from forum marketing.

Here are a few tips for effectively using forums to market your info products:

- Don’t use a sig file straight away – This may sound strange, but for your first 7-8 posts in a new forum, don’t use a sig file. The members will see you as ‘one of those marketers just trying to make some money from the forum members’ and they’ll carry this perception for a long while, maybe forever. For your first 7-8 posts, just provide top quality information with no links. You’ll be perceived as an expert just sharing their knowledge and the forum members will hopefully carry this image for a long while.

- Build relationships – You’ll find that many of the forum members run websites. They may be prepared to promote your info product to their website visitors and subscribers if you manage to effectively build relationships with them.

Remember, don’t abuse forums because this strategy will NEVER wor. Forum members are too clever to know when someone is after a quick buck or is there to provide real valu