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Syneron Medical (NASDAQ - ELOS) - It's a Buy!

Syneron Medical (NASDAQ: ELOS) is a small medical equipment company focused on growth. Last year they did 87 Million in sales. Earlier this month they appointed a new CEO, Doron Gerstel, to support their high growth strategy going forward. He was formerly their North American President so he knows the business and how to make it grow. In my opinion valuations are good--P/E is half of industry average, price to book is slightly lower than industry averages at 4.6, and although you aren't getting a dividend, you should still be able to make some cash on this company because according to Morningstar their forward price to earnings is low at 14.6.

Some additional info on Syneron Medical: 1Q07 results were stellar--$32.3 million out of the gate. They also have made large investments in dental lasers--This is great news for both investors and all of those who hate going to the dentist--According to their website, www.syneron.com, "The LiteTouch Dental Laser is designed to provide dentists with an alternative to the high-speed drill".

How I'd play it: I would buy some ELOS shares to add some small company exposure to my portfolio (I believe in some balance). Currently it trades in the mid-20's. So if possible i would pick up anywhere from 100-200 shares now and then buy some more. If it pulls back to the low 20's I'd say you got yourself a steal. However, I would really buy this stock anywhere between $20 and $30 per share because their financials show strength and their products are in demand